Welcome. This site acts as a hub of information on Hispanic market research in the United States. You will be able to find select analysis on recent issues impacting the Hispanic population. This is not an “aggregator” site, so we will not be “copying and pasting” information from other sites. Our goal is to engage our audience and followers with a perspective that pushes the boundaries of what-we-know, and foster a two-way dialogue to help answer pressing questions that others may not be asking. With that said, please feel free to leave us your thoughts and questions. We look forward to a meaningful and thought-provoking relationship, and hope you find the information on this site useful.
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Recent Entries
- In Search of an Identity: A Look at U.S. Hispanic Marketing in 2007
- Redefining the U.S. Hispanic Consumer
- Hispanic Market Research: 2010 Census
- THE EFFECTS OF ACCULTURATION ON THE COGNITIVE STRUCTURE OF FOREIGN-BORN U.S. HISPANICS
- Redefining the U.S. Hispanic Consumer
- Speaking the Right Language in Hispanic Marketing
- The Next Generation of Hispanic Marketing
- Language Segmentation or Language Integration?
- If You Build It, Will They Come?
- In Search of an Identity: A Look at U.S. Hispanic Marketing in 2007
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